Martha Stewart to brand real estate developments in the United States, Europe, and Asia
Martha Stewart is eager to leave her mark on the real estate market. During the FAB Summit 2019 in Portugal, which counted with the presence of Matias Alem from BRG Homes, the business mogul announced to be in negotiation with real-estate agency Brand Labs International to explore cities in the United States, Europe, and Asia that could be a good fit for her planned developments.
Stewart, who has an empire of home goods and entertaining essentials, is said to be extremely engaged in the design of the properties. Properties type could include everything from single-family homes to condos, townhouses, and assisted living communities.
In a press release, Stewart’s team explained that her own homes have “acted as laboratories” for the imminent developments, which is supposed to be equipped with all of her signature charm and comfort. She said she looks forward to building developments that “will fit our needs and offer practicality, usefulness, beauty, and comfort.”
“I love Martha’s concept and style which she has developed from creating her beautiful homes. She is a brand of style and comfort which will connect to the American and international home buyer. I believe her brand will be very valuable for development projects,” said Alem, from BRG.
Featured Picture: Martha’s Stewart’s Traditional Maine Estate