Race for Leisure: Developers Compete to Bestow Affluent Buyers with Time Freedom

Luxury real estate developers go above and beyond to attract affluent buyers by offering them the ultimate luxury: more free time. These developments come equipped with a range of personalized services and amenities to cater to the specific needs and desires of the residents.

For example, 1428 Brickell in Miami plans to have a team of full-time experts, including a sommelier to curate wine selections and a wellness concierge to arrange fitness and spa treatments. Meanwhile, One Wall Street in Manhattan has an onsite lifestyle manager who assists residents with various tasks, from setting up audio systems to planning vacations and dining reservations.

Hall Arts Residences in Dallas also provides a full-time lifestyle manager who takes care of residents’ homes while they’re away and organizes social events and dinner parties. This level of service has become a significant selling point for luxury developments, especially as affluent buyers seek a lock-and-leave lifestyle with top-notch convenience and service.

The trend of offering exceptional service extends to various high-end residential projects. Villa Miami, for instance, will provide trained chefs to cook for residents, and ONE Tampa plans to offer food and beverage services throughout the day, including a barista on staff.

The Ritz-Carlton Residences in Palm Beach Gardens will take personalization to the next level by allowing residents to input their preferences into an online system, ensuring that services cater precisely to their likes and needs.

As the luxury real estate market evolves, developers are placing a greater emphasis on providing exceptional experiences and services, making it more than just owning a tangible property but an immersive and unforgettable lifestyle.